The gentle side
of a Freak
Having worked on projects in New York, Taiwan, and Beijing, Tony Yang AKA PaprTape weaves pads and sounds of the urban environment into a kaleidoscope of soothing yet powerful ambience.
We caught up with him to talk about how he utilized MicroFreak’s capabilities for Burberry’s sensual ad campaign.
Sound and music have a huge power to move and transport us to different places.
PaprTape’s soundscapes create a future nostalgia of the present moment that aches in a beautiful way.
The producer’s music portfolio teems with visionary fashion brands and audio experts, including brands like Marshall.
For a revolutionary synth like MicroFreak to accompany such a groundbreaking, elegant brand, it was a match made in heaven.
With MicroFreak’s diverse sound palette ready to be exploited, artistic exchange becomes a joyful ride:
Finding a sound that appropriately reflects an inner state can become a daunting journey, but when sonic exploration is that easy, the right solution is always around the corner.
Thanks to its versatile digital oscillator, rare sounds are easy to discover. Plus, you can virtually rewire and reconfigure its signal chain and controls with the 5x7 modulation matrix, opening the way to even bigger sonic dreams.
The dreamy and omniscient nature of the sound in the Burberry’s Olympia Bag campaign is what mesmerizes its audience. With 16 Oscillator modes including 5 bespoke Arturia engines, 7 modes from Mutable Instruments, and 3 Oscillator modes designed with Noise Engineering, MicroFreak is sure to bring out any artistic vision to life.
The hardware synth rewards the curious - that’s why we included modes like Wavetable, KarplusStrong, Harmonic Oscillator, and Superwave.
But starting simple is what can often lead to magic.
An easy-to-use compact tool is perfect for moments when producers feel overwhelmed, and the innovative Spice and Dice sequencer serves to get any producer out of a stagnant funk.
as a modern campfire
A part of Arturia’s Sound Explorers mission is to support musicians working together, and we create our tools to make that shared journey easier and more inspiring.