Arturia - Arturia reveal KeyLab Essential 88 at NAMM 2020

PRESS RELEASE
JANUARY 2020

Dear {firstname},

Audio software and hardware pioneers Arturia will be announcing the latest member of the KeyLab Essential family: KeyLab Essential 88, during NAMM 2020.

For review enquiries please e-mail: pr@arturia.com
For Arturia info contact: info@arturia.com

UNDER STRICT EMBARGO:
10AM PACIFIC STANDARD TIME (PST) JANUARY 15TH 2020

Arturia reveal KeyLab Essential 88 at NAMM 2020

The team at Arturia are excited to reveal the latest member of the KeyLab Essential family: KeyLab Essential 88 is a powerful 88-note controller keyboard that’s packed with inspiring features, streamlines your workflow, comes with a fantastic bundle of software, and is friendly on your wallet.

One of the most affordable 88-note controllers on the market, it features an all-new keybed that strikes the perfect balance between fast synth action and a traditional weighted piano feel. Thanks to the fantastic features and included software, KeyLab Essential 88 provides everything they need to create and record music straight out of the box. Its intuitive performance controls, perfect Analog Lab support, and excellent DAW integration mean it’ll inspire you every day, and improve the way you make and perform music.

88 note, velocity sensitive keyboard with hybrid synth-piano feel.

16 back-lit, customizable performance pads

9 faders & rotary encoders

Mackie / HUI compliant DAW Command Center

Clickable jog-wheel

Velocity & modulation wheels

Full Analog Lab integration

“Chord play” mode

Twin-line LCD screen

Class-compliant USB: use with iOS and Android devices

Optional sustain pedal and DC power supply

LEARN MORE

An incredible controller in its own right, KeyLab Essential 88 also comes complete with one of the best collections of bonus software around.

ANALOG LAB

Perfectly integrated synths and keyboards

Your go-to choice for inspiration, creativity, and performance. Over 6500 amazing keyboard presets taken from over 30 classic instruments, intuitive controls, and seamless integration. Discover inspiration at every step on your musical journey.

ABLETON LIVE LITE

Record, mix, and release your tracks

An introduction to the world of Ableton Live, a high-powered software suite used by top producers, DJs, performers, and remixers all around the world. Live Lite lets you record your ideas, layer tracks, warp audio, and release your productions.

UVI GRAND PIANO MODEL D

Beautifully sampled iconic piano

Straight from the world’s greatest concert halls and recording studios. KeyLab Essential also includes UVI’s recreation of the Steinway Model D grand piano, sampled in exquisite detail, ready for you to play, and free of charge.

KeyLab Essential 88 is everything you could want in a low-cost 88 note controller. It can easily be carried by one person, it has a clear but stylish design, it gives you deep integration with your favorite DAWs and software instruments, and gives you full creative range for your keyboard playing.

This new model of KeyLab Essential will begin shipping worldwide in Mid-February 2020. Get hands on with the controller yourself at NAMM 2020.
Hall A, booth 11910.

KeyLab Essential 88 will retail for $399/349€

For high resolution images and promotional material, visit our communication portal.

ABOUT ARTURIA

Founded in Grenoble, France, in 1999, Arturia specialises in the development of music software and hardware for professional and amateur musicians. They are a team of passionate people, dedicated to musicians. Their aim is to create original and different instruments, imagine new experiences, and reinvent products. Operating in 55 countries, they have offices in France, the USA, Mexico, and the UK.

To find product images and resources, visit our press portal:

Communication.arturia.com

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ARTURIA: https://www.arturia.com - Contact: info
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Arturia reveal KeyLab Essential 88 at NAMM 2020

January 9

Contact

For reviews, send an email to:
pr@arturia.com

For Arturia general communication matters, send an email to: communication@arturia.com